Absorb Inspire? You ask yourself…

Two very powerful words with which I start any and all projects.

Absorb:

Swallow up, incorporate (be~ed by, lose one’s identity in); engross the attention of; take in (fluid, food, knowledge); reduce intensity of (heat, light, sound, particles, impact, etc.) by physical or chemical action; consume (income, labour, strength, etc.); hence ~ABLE a., ~ABI’LTY, ~ER

Inspire:

1. Breathe in, inhale, (air etc., or abs.); hence inspi‘ratory a. 2. Infuse thought or feeling into (person; esp. of divine or super-natural agency); animate (person etc. with feeling); infuse (feeling into person etc.), create (feeling in person); (in p.p) secretly suggested by or emanating from influential person etc. (of guess) intuitive but accurate.

Alone these words are among my favourite but once put together, is it not what a designer’s dreams are made of? Is this not what every designer strives for?

You can look at it in many ways but here’s what I think…

Firstly, to absorb from that which surrounds you, taking in everything. Remaining sponge-like for as long as possible. Venturing out, far and wide always soaking up even those things left alone and forgotten. This brings about the inspiration needed to design and create. From here on, it’s what you make of it and for me… After absorbing it is now time, for me to inspire.

This is my dream…

Welcome and enjoy your stay!